Hi! I'm Jisoo Lee.

Mixed methods UX research

I am a UX design researcher equipped with qualitative and quantitative research methods.

In observing people's behavior or attitude, I choose the suitable method for the research question at hand. Often, it is a mixed method that combines qualitative and quantitative tools. With collected findings, I find the fundamental cause that explains why a particular behavior or attitude occurs, and uncover users' motivations.

Recently, I have been working as a freelance researcher based in the Bay area, CA. I am actively open to full time job opportunities. My portfolio below includes a few projects that I can share publicly. You can find more information on me in the CV.

Portfolio [pdf]

CV [pdf]

Google Scholar

Data analytics blog

jisooworks at gmail dot com

LinkedIn